Sunday 15 June 2008

Halifax Advert

Now it goes without comment that the Halifax adverts with that incessant man and his singing cronies are among the worst ever created. The fact that he's got a waxwork at Madam Toussauds says more about the sheer idiocy of this country and the individuals who are celebrated than the advertising industry's ability to provide us with decent, non-flicking, non-toilet breaking, non-tea making commercials for our viewing pleasure. I mean I don't expect Guiness-style epic spectaculars from a simple bank like Halifax but please, would you stop covering well-known, usually god-awful, pop songs and changing the lyrics in order to make them about loans or savings accounts.

The only advert that was worth saving was pre-annoying man whose name I'm glad to say, I have completely forgotten. It involved a jolly chubby fellow who sang 'Who Gives You Extra' (instead of 'Who Let the Dogs Out' and, though still ridiculous it had it's own slice of perfection with his brilliant momentary wiggle at the end.

Now, that was way back in the early part of this millennium. Now, unfortunately, we've been subjected to more and more and more songs, more idiots singing idiotic songs and the only form of progression is trying to surpass every expectation by choose the most annoying song and creating the most annoying advert. It's got candles being waved around, a deeply disturbing 'Titanic' moment and it lasts far far too long as far as adverts tend to go.

Why is it that the best ones get cut short really quickly and the worst seem to get longer instead?

No comments:

Post a Comment